The Nurture Effect: How the Science of Human Behavior Can Improve Our Lives & Our World

This book is about how we can create a movement. Nearly all problems of human behavior stem from our failure to ensure that people live in environments that nurture their well-being. I am confident that, if we marshal the evidence for nurturing environments and use the advocacy techniques that worked so well for the tobacco control movement, we can truly transform society. Not only will we have smoke-free gatherings, we will have communities that see to the well-being of every member. We will have less crime, mental illness, drug abuse, divorce, academic failure, and poverty.

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“What a wonderful and truly beneficial gift that Anthony Biglan has given us! Kelli A. Komro, Professor Emory School of Public Health
Kelli Komro, Ph.D.
Professor, School of Public Health Emory University
“The Nurture Effect is one of those rare books that draws from a lifetime of careful scientific study to provide clear prescriptions—in language non-scientists can understand—about how to make our world a better place.
Jacob S. Hacker, Ph.D.
coauthor of Winner-Take-All Politics
“Tony Biglan’s book puts forth a bold and thought-provoking plan to help every community ensure that our young people grow into caring and productive adults. It’s well worth reading.”
Senator Jeff Merkley

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All funds contributed to Values to Action will be used to (a) reach more people about the effort to build a more nurturing society and (b) add content from members of the Values to Action community that helps others advance these efforts. Together we can build a community that contributes to the steady improvement in human wellbeing.

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Tony Biglan

Tony Biglan is the founder of Values to Action and an award-winning leader of worldwide efforts to evolve more nurturing societies.

He earned the Award for Scientific Translation from the Society for the Advancement of Behavioral Analysis in recognition of his contribution to public understanding of the power of behavioral science.

Dr. Biglan’s expertise is based on 40 years of research on the treatment and prevention of psychological and behavioral problems. 

As a Senior Scientist at Oregon Research Institute, he has helped to identify effective family, school, and community interventions to prevent the most common and costly problems of childhood and adolescence around the world.

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